Instagram is an American social networking platform that allows the users to share photos and videos that can be edited with a lot of interesting features in it. Users can like photos, and follow other users to add their content to a feed.
The aforementioned part was just an introduction to the social media app. Therefore there are way more interesting facts about INSTAGRAM to know. Here are as follows.
- The word Instagram :
The word Instagram is a portmanteau ( blend of words into one) of Instant camera and Telegram. - Instagram and its Foundation :
Instagram was released on October 6, 2010 : which is exactly 9 years before now (as of 2020). It was co-founded by “Kevin Systrom” ( American computer programmer and entrepreneur) and “Michel Krieger” ( Brazilian American entrepreneur and software engineer). It was initially launched exclusively on IOS platform and subsequently on Android devices and Windows platforms. - Who and how much Funded?
In 2011, it is believed that Instagram had accumulated $7 Million in Series A funding from a bunch of investors. The deal worth Instagram at an astonishing price of around $20 million. Joshua Kushner became the second largest investor in Instagram Series B fundraising round. - Android release and Facebook acquisition :
Instagram was released for Android smartphones on April 3, 2012. It appeared to be downloaded 1 million times in less than a day. After few days of Instagram released on Android devices, On April 9, 2012, Facebook Inc. owned Instagram for about $1 billion in cash and stock. According to Wired, the exact purchase price was $300 million in cash and 23 million shares of stock. - Some major brands engaged with Instagram are (2019)
These brands are categorised from the top to bottom in respect to their following base.- National Geographic ( 112 Million followers)
- Nike ( 83.9 Million followers)
- NBA ( 38.3 Million followers)
- Chanel ( 35.4 Million followers)
- Louis Vuitton ( 32.6 Million followers)
- Louis Vuitton ( 32.6 Million followers)
- Starbucks ( 17.9 Million Followers)
- GoPro ( 15.8 Million Followers).
- Some of the MOST FOLLOWED Instagram accounts are as under (2019) :
These are inclined from the top to bottom according to their follower base as of 2019.- Instagram ( 323 Million followers)
- Christiano Ronaldo ( 195 Million Followers)
- Ariana Grande ( 169 Million Followers)
- Dwayne The Rock Johnson ( 166 Million Followers)
- Selena Gomez ( 164 Million Followers)
- Kim Kardashian West ( 155 Million Followers).
- Statistical analysis of Instagram content :
- There are about 300 million users who uses the stories feature on a regular basis.
- The most popular filter are noted as Gingham, Clarendon and Juno/lark.
- It is believed to be the most executed emoji is the heart.
- 5 PM is considered to be the most engaged time to post on Instagram.
- Pizza has become the most broadly instagrammed food overtaking sushi and steak.
- Some significant highlights to mark :
- 90 % of Instagram photos are posted normally without the use of any filter.
- The most used hashtag by far of 2019 is #Love.
- The co-founders of Instagram met at the Stanford. Both left the company in 2018 to accompany fresh projects.
- The current head of Instagram is Adam Mosseri. He is been with the parent company Facebook for almost 10 years.
- The headquarter of Instagram is located in Menlo park, California, U.S.A.
Instagram has brought many incredible features, including stories, shopping features, desktop publishing access, product launch sticker and eventually the augmented reality for shopping.
What do you say? Which one of the fact you love to hear about the most? Please tell us and share your wonderful thoughts and questions in the comments section. Good luck!